E4E Marketing Strategy Enhancement
Elite4Energy (E4E) aims to strengthen its market presence by developing a targeted marketing strategy that clearly communicates its mission, values, and services. The project addresses the challenge of limited brand visibility in a competitive energy sector. Leveraging classroom knowledge in marketing principles, students will create a comprehensive plan aligned with E4E’s goals. Key activities will include analyzing current market trends, identifying target audiences, and crafting tailored marketing messages. Students will also explore digital marketing channels and strategies to effectively engage potential clients. The ultimate goal is to boost E4E’s brand recognition and audience engagement.