Digital Content Creation for Health Tech Startup

Our company is developing a digestive health app for people with chronic gut issues and food sensitivities. We are looking for students who can help us create digital content that is aligned with our vision, mission and sector. Created content will be shared on social media and email to attract more customers. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, marketing goals and target market. Researching factors affecting the effectiveness of digital content. Recommending changes to existing digital content and designing new social media posts and emails. Recommending and designing new digital content not already used by our company. Bonus steps in the process would also include: Testing and improving designs based on feedback.

Enhancing Social Media Optimization and Virtual Visibility for Sineha Spices

Sineha Spices aims to strengthen its presence on social media platforms and improve its virtual visibility to reach a broader audience. The company seeks to optimize its social media strategies to enhance engagement and brand recognition. The project involves analyzing current social media practices, identifying areas for improvement, and implementing effective optimization strategies. Learners will apply their knowledge of digital marketing and social media analytics to develop a comprehensive plan that aligns with Sineha Spices' brand identity. The goal is to increase the company's online visibility and engagement, ultimately driving more traffic to their digital platforms. Key tasks include conducting a social media audit, researching best practices, creating and implementing a strategic plan for content and engagement. The worker must be fluent in both French and English, since Sineha targets Quebec and the rest of Canada.